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Television and Public Policy

Just how powerful is local TV news in shaping how we see the world? Well consider this: over 60% of the American public indicates that local TV news is their SOLE source of news. Since 1990 the University of Delaware’s Local TV Media Project has been developing a database of local television stories from 61 stations in 20 markets. So far they have over 10,600 stories catalogued. This is quite a treasure trove as researchers study how local television is a factor in shaping public policy. The project site is here.

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